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Regardless of whether you are considering starting your own website or have had one for a number of years, the mistakes that are about to be discussed will apply to you if you have not accomplished...
More and more companies are beginning to come around to the idea of transparency. Transparency, in fact, is becoming an industry standard for lots of reasons, namely because it results in happy...
You might not think that postage is costing you that much, but even if you only do one or two mail campaigns a year, that can still result in thousands of dollars in stamps. Now that “forever” stamps...
The vast, vast majority of people who are going to purchase from you care about the return policy. While many of them won’t ever use it, a Harris Poll said that over 90% of customers do factor in the...
Setting and sticking to a budget is one of the hardest things on the planet, and it’s especially hard for a business. After all, you need things! You need employees, new office chairs, a new computer...
You might not be able to afford a full-time IT guy, and in many cases, you don’t need one. That’s what MSPs – managed service providers – are all about, after all. However, just because they are more...
The rise of social media to communicate with customers has been a fairly recent trend, so it makes sense if you aren’t sure how to maximize its potential. Getting people to interact and care about...
Now that you’ve decided it’s okay to enact a work-at-home policy, maybe you aren’t quite sure what should be included in it. That makes sense; the entire frontier of work-at-home was just pioneered...
When someone comes to your website, you don’t want them to stop at the front door. You’d like them to click around, explore, and consider your services. Ultimately, you want them to pay attention to...